Southwest cutting more routes in Atlanta


Southwest Airlines is eliminating AirTran routes between Atlanta and Memphis, Pensacola and Buffalo this fall as it transforms AirTran’s hub into a Southwest operation.

At the same time, Dallas-based Southwest is adding flights from Atlanta to Hartford and Oklahoma City. Also as part of the new flight schedule starting Nov. 3, Atlanta-San Juan, Puerto Rico service will be converted from AirTran to Southwest.

Southwest, which bought Orlando-based AirTran and its Atlanta hub in 2011, started its own Atlanta flights last year and has been gradually expanding them as it absorbs AirTran operations and planes. AirTran operates about 140 daily flights from Atlanta, while Southwest has about 30.

“In Atlanta, we’re essentially de-hubbing AirTran’s model and moving to the Southwest point-to-point style operation,” said Southwest chief executive Gary Kelly in a message to employees. “Here in the November flight schedule is the first time you can really see that shift taking place.”

Southwest says its style of operation is more efficient. As part of the transition, the company announced last month that about 300 employees will be cut from the AirTran operation at Hartsfield-Jackson, with the option to relocate to another Southwest location.

Across the country, Southwest plans to more rapidly shift flights from AirTran to Southwest, now that the two carriers’ flight schedules are linked and AirTran locations in other airports have been converted to Southwest. By 2015, the AirTran name will disappear.

The service cuts come on top of about 14 AirTran routes from Atlanta already discontinued since the Southwest acquisition, including Atlantic City, Charlotte, Dallas/Fort Worth, Sarasota, Wichita and Washington Dulles. Meanwhile, Southwest has already launched service from Atlanta to Austin, Norfolk/Virginia Beach and Louisville.


Reader Comments ...


Next Up in Business

Coca-Cola aims to recycle all of its packages by 2030
Coca-Cola aims to recycle all of its packages by 2030

Coca-Cola has embarked on a global initiative to collect and recycle every bottle or can it sells by 2030. The company also aims to modify its packaging to constitute 50% of recyclable material by 2030. The announcement by the soft-drink company is part of a campaign dubbed “World Without Waste” that aims to recycle all plastic, aluminium...
Georgia small business most vulnerable to shutdown, study says
Georgia small business most vulnerable to shutdown, study says

If the government shutdown continues, the impact on Georgia will be worst among small businesses who need federal help, according to a quick survey by a Washington, D.C.-based data research company. Georgia has the highest average small business loan size of all states: $459,133, according to WalletHub, a Washington, D.C.-based company offering consumer...
Amazon raises monthly Prime membership rate
Amazon raises monthly Prime membership rate

The monthly membership fee for Amazon Prime rose Friday from $10.99 to $12.99. Company officials said the annual membership will remain at $99 dollars. Monthly customers do not get access to Amazon Video, which costs $8.99 a month. The last Prime subscription hike came in 2014, when Amazon increased its yearly membership from $79 to $99. The e-commerce...
Top tips for selling your old stuff on eBay (and actually making cash)
Top tips for selling your old stuff on eBay (and actually making cash)

Too much clutter, too little money, too many gifts you didn't like... an eBay auction is one of the simplest solutions to all three issues. If your trash might be someone else's treasure, an eBay business is simple to start and accessible to just about anyone. "It has low start-up costs and it can be started out of your home," noted the ...
After mauling, Delta tightens emotional support animal restrictions
After mauling, Delta tightens emotional support animal restrictions

In the wake of a horrific mauling of a Delta passenger by another traveler’s emotional support dog last year, Delta is tightening restrictions on emotional support animals in flight. To travel with an emotional support animal, starting March 1 Delta Air Lines will require a “confirmation of animal training” form signed by the...
More Stories