YouTube suspends Logan Paul’s ad revenue after ‘recent pattern of behavior’


Weeks after Logan Paul apologized for sharing a video of what appeared to be a dead body, YouTube has temporarily suspended all ads from his page.

» RELATED: 5 things to know about Logan Paul

The company announced the news on Friday, revealing that the vlogger’s “recent pattern of behavior” led to the decision. 

“After careful consideration, we have decided to temporarily suspend ads on Logan Paul’s YouTube channels. This is not a decision we made lightly, however, we believe he has exhibited a pattern of behavior in his videos that makes his channel not only unsuitable for advertisers but also potentially damaging to the broader creator community,” the site said in a statement to Verge.

The platform noted several incidents, including his suicide video as well as clips of him encouraging followers to try the Tide Pod challenge, removing a fish from a pond to jokingly give it CPR and tasering a dead rat. They also said he attempted to monetize a video that violate’s the corporation’s advertiser-friendly guidelines. 

» RELATED: YouTube star Logan Paul apologizes for posting video of apparent dead body

Earlier this year, YouTube removed Logan Paul from its Google Preferred platform, which givers ad buyers easier access to popular YouTubers, and put a hold on his content deals. The latest punishment could stop an income estimated at more than one million dollars a month, according to Social Blade, a site that tracks social media statistics. 

Much of the controversy began when the 22-year-old, who has 16 million YouTube subscribers, made a post titled “We found a dead body in the Japanese Suicide Forest.” It followed him and his friends as they visited sites there, including Aokigahara or the Sea of Trees, which is known as one of the world’s most popular suicide sites.

After it hit the web, he received a ton of backlash, removed the upload the next day (after it had been viewed 6 million times) and issued an apology on YouTube, Twitter and Good Morning America.

"It happened for a reason. I think that reason is so I could take this experience, learn from it, spread the message the right way about suicide prevention and suicide prevention awareness," he told Good Morning America earlier this month. "It's time to learn from the past as I get better and grow as a human being.”

» RELATED: Logan Paul's comment on Cardi B's Instagram sparks more internet outrage


Reader Comments ...


Next Up in Nation & World

Patient blindsided by $17,850 urine test that insurer said was worth $100
Patient blindsided by $17,850 urine test that insurer said was worth $100

After Elizabeth Moreno had back surgery in late 2015, her surgeon prescribed an opioid painkiller and a follow-up drug test that seemed routine — until the lab slapped her with a bill for thousands of dollars. A Houston lab tested her urine sample for a constellation of legal and illicit drugs, many of which, Moreno said, she had never heard...
Florida school shooting survivor's mother says her family has received death threats
Florida school shooting survivor's mother says her family has received death threats

The mother of Florida school shooting survivor David Hogg is speaking out after her family received death threats because her son and another survivor were accused of being crisis actors. Hogg and fellow students from Marjory Stoneman Douglas High School in Parkland, Florida, have made frequent media appearances to call for action on...
Daredevil squirrel makes Olympic dash onto ski slope, snowboarder misses it by inches
Daredevil squirrel makes Olympic dash onto ski slope, snowboarder misses it by inches

A squirrel became an unwitting Olympic participant on Saturday when the furry rodent dashed onto the parallel giant slalom snowboarding course and barely missed being run over or sliced in half by Austrian snowboarder Daniela Ulbing. >> Read more trending news  Unfortunately for Ulbing, she wasn’t quite as lucky as the squirrel...
Dunkin' Donuts introducing Girl Scout Cookie-flavored coffees
Dunkin' Donuts introducing Girl Scout Cookie-flavored coffees

If you like flavored coffee and Girl Scout Cookies, you might be in luck. Dunkin’ Donuts has announced that by Monday, Feb. 26, it will be selling three new flavored coffees inspired by Girl Scout Cookies. >> Read more trending news  Those flavors include Thin Mints, Coconut Caramel and Peanut Butter Cookie. These flavors...
Florida sheriff rejects calls from state lawmaker for his ouster after Parkland school shooting
Florida sheriff rejects calls from state lawmaker for his ouster after Parkland school shooting

Broward County Sheriff Scott Israel attacked Rep. Bill Hager’s call for his ouster as “riddled with factual errors, unsupported gossip and falsehoods,” in a response issued late Saturday night. >> Read more trending news  State. Rep. Bill Hager, R-Boca Raton, sent a letter to Gov. Rick Scott on Saturday calling on him to...
More Stories