$2M electronic Cobb Galleria sign on I-285 will be bigger, brighter

The view while driving through Smyrna on I-285 certainly has changed a lot in the last couple of years, and it’s set to change again.

Cobb-Marietta Coliseum and Exhibit Hall Authority, which owns and runs the Cobb Galleria Centre and Cobb Energy Performing Arts Centre, voted Wednesday to spend $2 million on a new electronic roadside sign, said board member Bob Voyles.

READ | The quirkiest SunTrust Park rules and regulations you don’t know about

Sketches show the sign is set to be 100 feet tall, with an electronic screen jutting out from it that’s 48 feet across and 25 feet high.

The current structure, said Galleria spokeswoman Karen Caro, is 40 feet wide and stands 78 feet on its tallest side, as it’s on a hill. The digital sign is 31 feet wide and just over 12½ feet tall.

She said the sign will be installed in summer.

Voyles said it’ll be comparable to the sign for The Battery, the nearby mixed-use complex attached to the new Atlanta Braves stadium SunTrust Park.

He said the team’s move to Cobb County influenced their decision for a new sign.

“Once the Braves deal was announced (we) wanted to employ the most current technology, we want to create the most iconic sign,” Voyles said.

He added that this has long been in the works, and that the money for the new sign will come from the Authority’s reserves.

But all the Braves-related development has also created another reason to get a new sign: the old one is being blocked.

Look back at the stadium’s openingEven with 3 years’ notice SunTrust Park opening fuels varied emotions

Voyles said the multi-million-dollar pedestrian bridge that links the Galleria to The Battery/SunTrust Park obscures the view. But the new digital sign will start at a higher elevation, so there will be no blockage problem.

“The new sign establishes better line of sight and tech that’s 10 to 15 times better than what we had previously,” he said.

This is was what the bridge looked like in March 2017.

The current sign was built in 2002. The new sign, he said, will be brighter and have the ability for moving images.

As for the alumnium structure holding the digital sign, that’ll have cables holding together glass panels in front of LED lights illuminating the white acrylic panels behind the glass, according to sketches.

He described this sign as a kickoff for a larger overhaul for Cobb Galleria.

“Part of that will include a facade facelift, improving traffic circulation and such,” Voyles said.

Get a full look at the sketches for the sign below.

Like Cobb County News Now on Facebook | Follow on Twitter

Reader Comments ...

Next Up in Local

A 1-in-30 million shot: Rare yellow lobster caught off Maine coast
A 1-in-30 million shot: Rare yellow lobster caught off Maine coast

Maine is famous for its lobsters, but yellow lobsters are a rare find. >> Read more trending news One of those rare crustaceans was caught off the Maine Coast, the Maine Coast Fishermen's Association reported Wednesday. The F/V Short Fuse, of Bremen, caught the lobster this week, WGME reported. The odds of catching a yellow lobster...
Filmmakers visiting Atlanta robbed of $50K in equipment while at dinner
Filmmakers visiting Atlanta robbed of $50K in equipment while at dinner

Three filmmakers visiting Georgia lost more than $50,000 in equipment when their rental car was burglarized and robbed Thursday night, Atlanta police said.  >> Read more trending news According to an incident report obtained Friday by The Atlanta Journal-Constitution, the men were eating dinner at the time of the theft. A few hours...
Oregon man wins lottery jackpot with 'mistake ticket'
Oregon man wins lottery jackpot with 'mistake ticket'

A convenience store clerk last week offered an Oregon man a chance to buy two lottery tickets that were printed by mistake. The man bought one and left, then thought better of it and returned to buy the other one. >> Read more trending news It was a decision for which he would be richly rewarded. That second ticket Charles Svitak bought June...
French priest who slapped child during baptism ceremony retires
French priest who slapped child during baptism ceremony retires

The French Catholic priest who slapped a 2-year-old boy during a baptism ceremony said he regretted his decision and announced his retirement, The Daily Mail reported. >> Read more trending news A video of Father Jacques Lacroix, 89, went viral after Sunday’s baptism ceremony in the southeastern suburbs of Paris. A Reddit...
Gwinnett County restaurant inspection scores

Gwinnett County • Friends Suwanee Grill, 3463 Lawrenceville-Suwanee Road, Suwanee. 100/A • Golden Wok, 3255 Lawrenceville-Suwanee Road, Suwanee. 85/B • Panda Express, 1830 Scenic Highway, Snellville. 89/B • Poetree, 45 Old Peachtree Road, Suwanee. 95/A • Shalimar Kabab and Grill, 4760 Lawrenceville Highway, Lilburn. 97/A
More Stories