After a year and a half of simply being called Lakewood Amphitheatre, the familiar Atlanta venue has an official new moniker: Cellairis Amphitheatre at Lakewood.
The Atlanta-based company, which specializes in tech accessories and mobile device repair services, has signed a multi-year title sponsor agreement with Live Nation, which operates the amphitheater. Cellairis has been part of the Atlanta business fabric since 2005.
In its 28-year history, the 19,000-capacity concert venue has been known as the Coca-Cola Lakewood Amphitheatre, HiFi Buys Amphitheatre, and, until early 2016, Aaron’s Amphitheatre at Lakewood.
This past season, Lakewood hosted more than 20 concerts, including sold-out shows by Future , Dead & Company, John Mayer , Chance the Rapper and more. A percentage of each ticket sold to the concerts at the venue is earmarked for the Lakewood Community Fund, which benefits Lakewood Neighborhood organizations. To date, more than $800,000 has been contributed.
Live Nation will soon roll out show announcements for its 2018 summer concert lineup.