Ohio store promises to pay for furniture purchases if voter turnout reaches 69 percent


Morris Furniture announced Tuesday that it will pay for customer furniture purchases if the Ohio voter turnout on Nov. 8 reaches 69 percent in the presidential election.

>> Read more trending stories 

The election promotion to commemorate the company’s 69th anniversary begins Wednesday and runs through Nov. 7. Customers must buy $1,499 worth of furniture.

“Ohio is once again the center of attention as candidates, their surrogates and the media cross the state on the campaign trail. We think this will be one of the most important elections in our country’s history,” said Larry Klaben, president and CEO of Morris Furniture Company.

The promotion measures the turnout of eligible voters in Ohio. Customers who make a minimum purchase of $1,499 on furniture, mattresses and accessories before 9 p.m. on Nov. 7 will get their purchase free if at least 6 million votes are cast for president in Ohio as reported by the Ohio Board of Elections.

In 2012, about 64 percent of eligible voters turned out for the election. In 2008, about 68 percent of eligible Ohio voters came out.

The promotion involves Morris stores, including Morris Home Furnishings and Ashley HomeStore, located in Dayton, Cincinnati, and Columbus, and Florence, Ky.

Morris Furniture Company ran a similar promotion at its 15 stores for people who bought $1,999 or more of furniture between Dec. 17, 2014, and Jan. 1, 2015. The company said it would refund the money customers paid if the Ohio State football team won by 7 points or more against the University of Oregon Ducks.

More than 500 customers won free furniture when Ohio State won. The promotion cost the store nearly $1.5 million in furniture with the Buckeye’s 42-20 win.

“This is the first time our company has created anything like this. It’s exciting to encourage every eligible voter to get out and vote. Ohio is once again a key battleground state with all eyes focused on how our citizens decide the future direction of our country. With just a few weeks left before the election, Ohio will be the center of attention for all candidates and news organizations,” said Robert Klaben, Morris Furniture Company vice president of advertising and marketing.


Reader Comments ...


Next Up in Nation & World

Former House Speaker John Boehner calls hard right conservatives ‘knucklehead caucus’
Former House Speaker John Boehner calls hard right conservatives ‘knucklehead caucus’

Former House Speaker John Boehner assailed GOP House arch conservatives led by Rep. Jim Jordan (R-OH) as the “knucklehead caucus,” calling them “anarchists” who stand “for nothing.” During a speech in Las Vegas, Boehner took aim at the conservatives who pushed him from office at the end of 2015. Jordan was among...
Frank Sinatra's wife, Barbara Sinatra, dies at 90
Frank Sinatra's wife, Barbara Sinatra, dies at 90

Barbara Sinatra, Frank Sinatra’s fourth and final wife, died Tuesday, nearly 20 years after her husband’s death. She was 90 years old. >> Read more trending news According to a representative for the Barbara Sinatra Children’s Center Foundation, she died at her home in California after her health had been on the decline for...
Teen buys $1 scratcher, wins $26K per year for life
Teen buys $1 scratcher, wins $26K per year for life

A Florida teen who bought a winning $1 lottery scratch-off game from an Orlando grocery store last week claimed her prize: $500 every week for the rest of her life. Florida Lottery officials said Daniela Leon Ruz, 18, decided to claim her winnings in annual payments of $26,000 for each year of her life. The winnings are guaranteed to be paid out for...
U.S. senators caught insulting Texas lawmaker on hot mic
U.S. senators caught insulting Texas lawmaker on hot mic

The public got an unintentional earful from Sens. Susan Collins, R-Maine, and Jack Reed, D-Rhode Island, after Collins’ microphone was left on following a Senate subcommittee hearing Tuesday morning, according to the Washington Post. In a conversation that primarily touched on budget issues and President Donald Trump, the two senators also...
Study finds 'increased risk' of brain disease in football players
Study finds 'increased risk' of brain disease in football players

A Boston University study found brain disease in 99 percent of deceased NFL players. According to the key points of a study conducted by the university, 110 out of 111 former NFL players -- whose brains were available to be studied -- showed signs of neurodegenerative brain disease, namely Chronic Traumatic Encephalopathy (CTE). >> Read more...
More Stories