When the monthlong frenzy of college basketball tournaments begins next week, leading to the eventual selection of a national champion in Atlanta, prepare to hear shrieks, cheers and boos from the person next to you at the Starbucks, the MARTA station, the restaurant and the PTA meeting — thanks to their hand-held technology.
The story you’re reading is premium content from The Atlanta Journal-Constitution. Subscribers get total access to all our in-depth news, digital editions and exclusive premium content. You can now also buy a 24-hour digital pass or 7-day digital pass.
Read MyAJC.com now — 24-hour digital pass99¢ for 24-hours
Read MyAJC.com all week — 7-day digital pass$3.99 for 7-days
Subscribe to AJC for as little as 33¢ per dayView Offers
AJC Print subscriber — I need to register my account for digital access.Access Digital
AJC Print subscriber — I’ve already registered my account.Sign In
How much we watch
Average number of hours consumers watch television each week: 32
Average number of minutes consumers spent each month watching video on a mobile phone during July, August and September 2012: 5 hours, 25 minutes
Average number of minutes consumers spent each month watching video on a gaming console during July, August and September 2012: 6 hours, 38 minutes
Average number of minutes a week consumers spent watching video on a mobile phone: 11
Average number of minutes a week 12- to 17-year-olds spent watching video on a mobile phone: 26
Average number of minutes a week 50- to 64-year-olds spent watching video on a mobile phone: 3
Source: “State of the Media: The Cross-Platform Report” from Nielsen, a media research company most commonly known for measuring advertising content on TV shows.
Label for story: Changing Technology An Occasional Series for Consumers
Box head: In-depth coverage
Box text: The Atlanta Journal-Constitution is committed to showing readers how technology affects our lives. From the “connected” car and “digital” home to today’s story on “TV Everywhere,” the AJC has been following trends that impact how we work and where we live.