KISS guitarist Gene Simmons says famous rocker hand symbol belongs to him, files for trademark


Rocker Gene Simmons is trying to trademark a hand gesture he and other rock ‘n’ rollers are known for called the “devil’s horns” or “metal horns,” but the gesture as used by Simmons also means “I love you” in sign language. 

>> Read more trending news

The KISS guitarist filed an application last week that included a drawing of the gesture with the index and pinky finger up and the thumb in a horizontal position, according to The Hollywood Reporter. That gesture is the “I love you” sign.

Simmons said the gesture was first used by him on the iconic rock band’s Hotter Than Hell Tour in 1974.

In the United States Patent and Trademark Office filing, the musician, who paid $275 for the filing, said he wants to use the hand symbol for “entertainment, namely live performances by a musical artist; personal appearances by a musical artist,” Variety reported.

The actual hand symbol for the devil’s horns or “metal salute” includes the thumb in a tucked in position.

In addition to having a long history of use by musicians, the thumb-tucked gesture is also the Hook ‘em Horns symbol for the mascot at the University of Texas at Austin, a Texas Longhorn.

It’s  unclear whether Simmons can actually trademark the sign. Fans and other musicians have expressed opposition to the effort.


Reader Comments ...


Next Up in Living

This Life with Gracie: Can a fat girl be fit, too?
This Life with Gracie: Can a fat girl be fit, too?

Sometime around 4:30 this morning, Mirna Valerio slid out of bed, did a few squats to warm up her back and legs and headed to kitchen for a strong cup of black joe. An hour later, she donned her headlamp and headed to a nearby track, where each day she runs, oh, 2 to 3 miles before returning home for a quick breakfast and work at the Rabun Gap Nacoochee...
Three Dog Night singer Danny Hutton talks playing Rock Chastain benefit concert
Three Dog Night singer Danny Hutton talks playing Rock Chastain benefit concert

BY MELISSA RUGGIERI/AJC Music Scene (I’m taking some time off for vacation – my colleague Rodney Ho (rho@ajc.com) is kind enough to fill in with any important music news in my absence.) The songs of Three Dog Night are inescapable. Between 1969 and 1975, the Los Angeles band claimed 21 hits on the Billboard Top 40, including...
Eyecatchers
Eyecatchers

GET HYGGE WITH IT Hygge (pronounced hoo-gah) is the Danish term used to describe enjoying the simple pleasures and creating coziness in life. Ole Henriksen has released two new additions to the Nurture franchise that will help you get your Hygge on. Wonderfeel Double Cleanser ($32) removes makeup and cleanses skin in just one step. It dissolves long-wearing...
Where can I find it?
Where can I find it?

Q: My husband and I love the hard-cooked red beet eggs by Sauder’s that my mother serves every time we visit Pennsylvania. Can you help us find this brand or any similar item in Atlanta? Thanks! Amy Roth, Alpharetta A: Amy, I spoke to someone at Sauder’s and was told that the Pennsylvania Dutch specialty isn’t sold this far south...
Author Events October 22-28
Author Events October 22-28

David Sedaris, “Theft By Finding Diaries (1977–2002).” The best-selling author (“Me Talk Pretty One Day”), humorist and NPR contributor will offer a selection of all-new readings and recollections. 7 p.m. Oct. 22. Discussion, Q&A, signing. $45.50-$60.50. Fox Theatre, 660 Peachtree St. NE., Atlanta, 404-881-2100, foxtheatre...
More Stories