Talk of the Town

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Caitlyn Jenner to model for H&M


It is has become increasingly difficult to make it through a single week without some news about the Kardashian Klan.

This week, it was mostly Kim Kardashian and the nude selfiegate situtation.

Not to be outdone, Caitlyn Jenner -- ex step-parent to Kim Kardashian -- has some news of her own.  Jenner, the former Olympian, is the new face of H&M Sport.

The announcement makes Jenner the newest model/makeup mogul in the family, following her daughters Kylie and Kendall.

Kendall is a model. Kylie has had several makeup collaborations. The sisters share an eponymous clothing line the sells at Bloomingdale's, Nordstrom and Saks Fifth Avenue in Atlanta.

Jenner's H&M announcement, comes just a few weeks after Jenner and MAC announced a collaboration on a special shade of lipstick.

Finally Free is a mid-tone, rosy nude that "champions all ages, all races, and all sexes," according to a press release from MAC.

In addition, 100% of the price of each tube will go to the MAC AIDS Fund Transgender Initiative.

The lipstick goes on sale April 7 for $17 and will likely be in as much demand as its co-creator.


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About the Author

Nedra Rhone has been a features reporter with the AJC for 10 years. She’s written about everything from fashion to food to news.